BJ's Comparable Sales Fall, But They Aren't Bothered At All (BJ)

BJ's (BJ) reported falling comparable sales, yet held it's guidance for the all important fourth quarter. Comparable sales fell only 2.5% nevertheless, and actually a weaker economy continues to help BJ's given that strapped consumers are flocking to it's discount pricing over other retail options. The company is a great example of a business that has performed remarkably well through the U.S. economic downturn and could be interesting given that earnings, which were never hit that bad too begin with, could now be on the upswing. Meanwhile the stock remains well below 2008 highs despite the fact that it has been able to use this downturn to its advantage.

(The author does not own BJ shares)

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